1.
The Effect of Customer Delight, Brand Image, and Product Innovation on The Purchase Decision of The Erigo Brand in The City of Surabaya. J. Appl. Manag. Bus. [Internet]. 2022 Dec. 21 [cited 2026 Sep. 23];3(2):65-76. Available from: https://e-journals.dinamika.ac.id/jamb/article/view/280