Perancangan Sign System di Limasan’s Finest Restoran-Kafé di Sumedang melalui Program Pengabdian Masyarakat Berbasis Participatory Design

Abstract

Competition in the cafe and restaurant business demands improved service quality to maintain customer loyalty and comfort. One aspect of service that plays a crucial role yet is often overlooked is the signage and wayfinding system, part of Environmental Graphic Design. This Community Service activity aims to design and implement a signage and wayfinding system at Limasan's Finest Restaurant - Cafe in Sumedang through a participatory design approach. This method is used because it actively involves partners in all stages of the activity, from identifying service problems and mapping information needs through the co-design process to implementation and evaluation, with ongoing mentoring from the community service team. The results of the activity show that the implementation of signage and wayfinding designed in a participatory manner can clarify service flows, increase visitor comfort, and support the cafe's operational efficiency. In addition to producing outputs in the form of a functional and contextual signage system, this activity also increases partners' understanding and capacity in design-based service management.