Vol. 1 No. 1 (2020)

Articles

• CUSTOMER INTIMACY VALUE STRATEGY BY IMPLEMENTING CUSTOMER RELATIONSHIP MANAGEMENT

  Siti Asiyah

  1-10

  • DOWNLOAD PDF
  Abstract views: 589 times | PDF downloaded: 406 times

  DOI : https://doi.org/10.37802/jamb.v1i1.58

• BRAND HERITAGE, CORPORATE REPUTATION AND BRAND IMAGE ON BUYING INTENTION

  Guntur Pradipto Aji Raharjo

  11-16

  • DOWNLOAD PDF
  Abstract views: 831 times | PDF downloaded: 953 times

  DOI : https://doi.org/10.37802/jamb.v1i1.59

• CLIENT RETENTION STRATEGIES AND CUSTOMER LOYALTY DEVELOPMENT

  Marya Mujayana

  17-22

  • DOWNLOAD PDF
  Abstract views: 1320 times | PDF downloaded: 809 times

  DOI : https://doi.org/10.37802/jamb.v1i1.60

• CUSTOMER LOYALTY PERSPECTIVE DEVELOPED FROM CUSTOMER COMMITMENT

  Denis Fidita Karya

  23-29

  • DOWNLOAD PDF
  Abstract views: 539 times | PDF downloaded: 577 times

  DOI : https://doi.org/10.37802/jamb.v1i1.61

• CITY BRANDING AND DESTINATION BRANDING IN URBAN CULTURE VIEW

  Amalia Herlina

  30-34

  • DOWNLOAD PDF
  Abstract views: 410 times | PDF downloaded: 527 times

  DOI : https://doi.org/10.37802/jamb.v1i1.62