Vol. 3 No. 1 (2022): Vol.3 No.1, July 2022

Articles

• DEEPER UNDERSTANDING OF CUSTOMER NEEDS UTILIZING CUSTOMER RELATIONSHIP MANAGEMENT

  Darwin Yuwono Riyanto

  1-10

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  Abstract views: 757 times | PDF downloaded: 1049 times

  DOI : https://doi.org/10.37802/jamb.v3i1.241

• ENHANCEMENTS IN THE MANAGEMENT OF RELATIONSHIPS WITH CUSTOMERS AS A MEANS OF PRESERVING SALES PERFORMANCE

  Darlin Aulia

  11-19

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  Abstract views: 504 times | PDF downloaded: 469 times

  DOI : https://doi.org/10.37802/jamb.v3i1.242

• BRAND EQUITY AND STRATEGIES TO WIN BUSINESS COMPETITION

  Iqbal Ramadhani, Marya Mujayana

  20-25

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  Abstract views: 1948 times | PDF downloaded: 1396 times

  DOI : https://doi.org/10.37802/jamb.v3i1.245

• THE ADVANTAGE OF CUSTOMER RELATIONSHIP MANAGEMENT IN INCREASING A COMPANY'S INCOME AND REDUCING EXPENDITURES

  Ristanti Akseptori, Inas Safina Bobsaid

  26-35

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  Abstract views: 372 times | PDF downloaded: 417 times

  DOI : https://doi.org/10.37802/jamb.v3i1.246

• THE ROLE OF CREATIVITY INNOVATION AND RESILIENCE ON EMPLOYEE PERFORMANCE AT NUSANTARA GARMENT COMPANY SURABAYA

  Dela Kusniya, Siti Mujanah

  36-45

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  Abstract views: 389 times | PDF downloaded: 426 times

  DOI : https://doi.org/10.37802/jamb.v3i1.247